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Latest Posts from the Practice Building Blog

  • The Art Of Invitation

    So what do we really mean when we say the word ‘marketing’? It’s a word we hear frequently at Practice Building; usually as part of one of the following...

    • June 19, 2015
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  • Eye Drop Database

    Put the power of information at your fingertips – help your practice and your patients. My last blog referred to how helping patients with Ocular Surface Disease (OSD) is...

    • June 17, 2015
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  • VIP Events Really Work

    We have now planned and marketed several VIP events with your formula and the sales for our last Style Day were £15000! We vary them and a Sunglass Extravaganza...

    • Posted May 14, 2015
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  • The Exponential Power of 1

    The Exponential Power of 1 (EP1) is the process by which any optician can add real and consistent turnover growth in a simple and manageable way and without the...

    • April 30, 2015
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  • How we work

    Many people who decide to build a practice of their own struggle to achieve their goals because their professional training didn’t prepare them for business ownership. By the time...

    • April 24, 2015
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  • Diet and Nutrition for Eye Health

    Combining the knowledge of leading dry eye and dietary clinical specialists, Thea Pharmaceuticals are holding a CET afternoon on diet and nutrition for eye health. Nutritional products are an...

    • April 21, 2015
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  • Isn`t It Time You Got Engaged

    In our personal lives, at work or in business, creating the right first impression is a key part of building a relationship. Many retailers allocate the role of “meeting...

    • April 21, 2015
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  • The Leader’s Mirror

    I often get people calling complaining that their team isn’t motivated, that they’re not driven and that they’re not passionate about their work. In nearly every case when we...

    • April 14, 2015
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  • Spring Time – A Time to Grow Your Business

    Although the thermometer may suggest otherwise Spring has arrived and with it a sense of optimism, newness and rebirth. A time to clean, to tidy and plan for longer...

    • April 14, 2015
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  • Money is Money?

    Money is money…..right? Well……..actually…….no. When it comes to financing acquisitions at least, it can be a minefield and for those who say:‘ I paid cash’ or ‘I just went...

    • April 13, 2015
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